Before your demo | Griffin Carter Consulting

You and your business

Your name

Business name

Phone

Your website or Instagram nowIf you have one. A link is perfect.

What do you do, and who is it for?One or two sentences, the way you'd say it out loud.

Your business in four wordsFor example: warm, local, handmade, bold.

Why do people pick you over someone else?

What's the hardest part of the business right now?

What your site should do

Its main jobsPick up to three.

Get calls or bookings Sell products online Show my work Explain services and prices Build trust before people reach out Get found on Google Grow an email list Something else

The one thing every visitor should know

Who is your ideal customer?Age, where they live, what they care about. Real people you've loved working with are great examples.

What would someone type into Google to find you?

How it should look and sound

How should people feel when they find you?Three to five words.

Three words your brand is

Three words it is not

If your brand were a person, who would it be?Someone famous, a character, or someone you know.

Colors you love

Colors to stay away from

Your logo

I have one and love it I have one, it needs work I don't have one yet

Brand colors and fonts you already use

Yes, a full brand guide Some None yet

Photos of your work, space or team

None yet Some, not enough Plenty I'd like help getting them

Links to your logo, photos or anything you already useGoogle Drive, Dropbox or Instagram links are fine. You can also email them to me.

Sites and pages you like

Up to three websites or Instagram pages you like, and what you like about eachThey don't have to be in your field.

Any you don't like, and why

Who else does what you do near you?

The practical stuff

Do you already own a URL for your site?

Yes No Not sure

If yes, which one? If no, any names you'd like?

For your business cardsThe name, title, phone, email and address you want printed.

Anything else I should know?

They go straight to me. No list, no spam.